Living in the digital era, our whole lives revolve around technology, and for most people, it is near impossible to go through the day without technology. People are also gradually shifting to smaller screens because of the convenience it offers. Entertainment is always at our fingertips with tablets and phones, as they offer us a way to interact with a variety of content. Whether it is music, games, movies, or books, mobile devices allow us to access these forms of entertainment all in one place.
The smartphone has evolved to effectively serve as a powerful mobile computer or television. There is an evident shift in consumers’ expectations and behavior with increased adoption and use of smartphones, along with e-readers and tablets. Let us examine this a little closer.
Small Screen Gaming
The gaming industry is huge and ever-evolving. While the market is flooded with many gaming PC builds and gaming consoles like Xbox and PlayStation, there are also a number of smartphones and tablets with an excellent capacity for gaming. In fact, mobile gaming has eclipsed the use of other gaming consoles to a great degree because of the portability advantage. The developers are constantly coming out with better technology and innovation in mobile games every day. This can also be observed in the online casino market. Many online casinos are coming out with mobile casino versions of gaming to cater to the demand of the users.
The rise of mobile gaming shows that portability is the new demand in the market. People are becoming better adjusted to playing on the small screen. A few years back, Nintendo tapped into this trend and came out with an on-the-go gaming console, Nintendo Switch. However, the top-class gaming experience of PCs and consoles is difficult to replicate in mobile devices due to issues in hardware, screen resolution, and user controls adaptability.
The latest generation Xbox and PS have 16GB RAM, along with a CPU of 8x Zen 2 Cores at 3.8GHz (Series X) and 3.5Ghz (PS5). Meanwhile, the latest smartphone Samsung Galaxy S20+ offers an 8GB RAM and Octa-core CPU with 2.73GHz. This indicates the wide differences in specs. When we think of big-screen vs. small-screen gaming, it is only online casino games that can easily be adapted for both mediums without sacrificing quality.
Other Forms of Entertainment on the Small Screen
As far as movies or TV viewing is concerned, more people prefer mobile screens like tablets, smartphones, and laptops as better alternatives for entertainment. According to research, around 51% of the consumers reported that they find it easier to watch movies and TV programs on smartphones. To cater to this demand, a lot of content has moved to smaller screens. People can access entertainment just about anywhere from, from parks to work or even at home. A better screen display is being offered for mobile devices in the form of Liquid Crystal Display (LCD) technology and Organic Light-Emitting Diode (OLED) technology. In addition to this, other improvements consist of better internet speed, Video on Demand, and better buffering technology.
Many media and broadcasting companies have been expanding their reach to cater to this new market. Mobile video consumers are looking for media formats that have been optimized for mobile viewing. This is why companies like Netflix have a well-defined mobile-friendly strategy in place.
Mobiles and smartphones have also changed the reading habits of people. There is a wide variety of reading materials available online, including electronic books (e-books), electronic documents, journals, and an online repository of information. This new shift in the consumption of digital content has brought about a change in our reading style. It has broken the physical boundaries of libraries, homes, and offices.
Conclusion
The market for mobile devices is growing at a fast pace. Presently, we are in the early innings of the mobile revolution. Many entertainment, media, and information companies are continuing in their efforts to provide a better experience to mobile consumers.